Image 1 of 1
Image 1 of 1
Image 1 of 1
Image 1 of 1
You've read the books. Watched the webinars. Joined the Facebook groups.
And you're still stuck.
Maybe you're drowning in insurance paperwork and know there has to be a better way. Maybe you've already gone private pay but the clients aren't coming. Maybe you're charging less than you need because you don't know how to ask for more.
You don't need more information. You need a strategy. And someone to hold you accountable to it.
The Private Pay Strategy Group is a small, closed cohort of therapists who meet biweekly for 12 weeks.
This is not a course. There's no curriculum to passively consume.
This is real-time coaching based on where you actually are and what you actually need.
Before we start, you'll complete an intake assessment so I understand your practice, your goals, and your obstacles. Then we build your strategy together.
6 sessions. 2 hours each.
We cover what you need to cover: niche clarity, pricing, marketing, visibility, systems, sustainability. The content follows your needs, not a script.
Format: Biweekly Tuesdays, 5-7pm EST (2 hours)
Duration: 12 weeks (6 sessions)
Group Size: Maximum 6 participants
Platform: Zoom
Investment: $300 total ($100/month for 3 months)
Next Cohort Starts: April 14, 2026
A clear, specific niche statement you can actually use
A pricing structure based on your real financial needs
A visibility strategy that fits your personality and capacity
Accountability from peers who are doing the same work
A 90-day action plan for what happens after the group ends
You're transitioning from insurance to private pay and need a roadmap
You're already private pay but struggling to fill your caseload
You're undercharging and know it but don't know how to fix it
You're overwhelmed and don't know where to focus
You want feedback, not just information
You're looking for a quick fix or passive learning
You're not willing to implement between sessions
You can't commit to attending all 6 sessions
DJ Burr, LMHC, LPC, is a therapist, author, and founder of Private Pay Practitioners. He's the author of The Private Pay Practitioners Playbook (Amazon #1 bestseller in Practice Management) and has helped hundreds of therapists build sustainable private pay practices through coaching, consulting, and community. He's been where you are. He knows what works.
Enroll - Secure your spot with payment
Complete Intake - You'll receive a link to complete your intake assessment in SimplePractice
Show Up - Attend all 6 sessions, take notes, implement
Build - Leave with a real strategy and a 90-day action plan
$300 total ($100/month for 3 months)
Reduced rates available upon request. Email djprivatepay@gmail.com.
What if I can't make a session? This is a closed cohort and attendance matters. If you have an emergency, let me know. You'll receive session notes, but missed sessions can't be made up.
Is this therapy? No. This is business coaching and consultation for your practice. It's not clinical supervision, therapy, or legal/financial advice.
What if I haven't read the Playbook? You don't need to. This group stands alone. But if you have the book, bring it.
Can I pay in full? Yes. You can pay $300 upfront or $100/month for 3 months.
What's the refund policy? Because this is a closed cohort with limited spots, refunds are not available once the group starts.
Questions? Email djprivatepay@gmail.com
You've read the books. Watched the webinars. Joined the Facebook groups.
And you're still stuck.
Maybe you're drowning in insurance paperwork and know there has to be a better way. Maybe you've already gone private pay but the clients aren't coming. Maybe you're charging less than you need because you don't know how to ask for more.
You don't need more information. You need a strategy. And someone to hold you accountable to it.
The Private Pay Strategy Group is a small, closed cohort of therapists who meet biweekly for 12 weeks.
This is not a course. There's no curriculum to passively consume.
This is real-time coaching based on where you actually are and what you actually need.
Before we start, you'll complete an intake assessment so I understand your practice, your goals, and your obstacles. Then we build your strategy together.
6 sessions. 2 hours each.
We cover what you need to cover: niche clarity, pricing, marketing, visibility, systems, sustainability. The content follows your needs, not a script.
Format: Biweekly Tuesdays, 5-7pm EST (2 hours)
Duration: 12 weeks (6 sessions)
Group Size: Maximum 6 participants
Platform: Zoom
Investment: $300 total ($100/month for 3 months)
Next Cohort Starts: April 14, 2026
A clear, specific niche statement you can actually use
A pricing structure based on your real financial needs
A visibility strategy that fits your personality and capacity
Accountability from peers who are doing the same work
A 90-day action plan for what happens after the group ends
You're transitioning from insurance to private pay and need a roadmap
You're already private pay but struggling to fill your caseload
You're undercharging and know it but don't know how to fix it
You're overwhelmed and don't know where to focus
You want feedback, not just information
You're looking for a quick fix or passive learning
You're not willing to implement between sessions
You can't commit to attending all 6 sessions
DJ Burr, LMHC, LPC, is a therapist, author, and founder of Private Pay Practitioners. He's the author of The Private Pay Practitioners Playbook (Amazon #1 bestseller in Practice Management) and has helped hundreds of therapists build sustainable private pay practices through coaching, consulting, and community. He's been where you are. He knows what works.
Enroll - Secure your spot with payment
Complete Intake - You'll receive a link to complete your intake assessment in SimplePractice
Show Up - Attend all 6 sessions, take notes, implement
Build - Leave with a real strategy and a 90-day action plan
$300 total ($100/month for 3 months)
Reduced rates available upon request. Email djprivatepay@gmail.com.
What if I can't make a session? This is a closed cohort and attendance matters. If you have an emergency, let me know. You'll receive session notes, but missed sessions can't be made up.
Is this therapy? No. This is business coaching and consultation for your practice. It's not clinical supervision, therapy, or legal/financial advice.
What if I haven't read the Playbook? You don't need to. This group stands alone. But if you have the book, bring it.
Can I pay in full? Yes. You can pay $300 upfront or $100/month for 3 months.
What's the refund policy? Because this is a closed cohort with limited spots, refunds are not available once the group starts.
Questions? Email djprivatepay@gmail.com
